Celebrating 10 years of social media moderation and online safety
Written By:Liz Malone-Johnstone
March 28, 2025
March 28, 2025 
Share This PostWhat better way to mark 10 years of leadership in social media moderation, online safety, and brand protection than with a new infographic highlighting the evolution of social media, and StrawberrySocial’s impact, over the past decade. From moderating millions of harmful posts to supporting leading organisations like NHS England and NSPCC, this milestone reflects not just how far StrawberrySocial has come but the growing importance of safe, inclusive digital spaces. Check out the stats and timeline below. Read the full press release here.
StrawberrySocial: 10 Years of Impact (2015 - 2025) Infographic Transcription
Celebrating a decade of brand protection and social media moderation
Overview: Our dedicated team continues to safeguard vulnerable users, ensuring safe and engaged online spaces for charities, brands, and communities worldwide.
All figures are approximate and based on internal data, industry averages, and reasonable assumptions.
Key Impact Statistics:
- 7.2 million pieces of harmful content removed
- 1,250 projects delivered since 2015
- 67 brands, charities, and agencies supported
- 99% decrease in visible spam on managed charity social accounts
- 50+ social media platforms, forums, and branded online spaces protected
- 250 years of combined experience in online safety and community engagement
- 602,000 emails sent
- 72,000 cups of tea and coffee consumed
Content Moderation Breakdown: Breakdown of types of content removed (estimated):
- Violent and distressing content: 25%
- Misinformation: 20%
- Sexual content 20%
- Hate speech: 20%
- Spam and scams: 15%
- 250 years of combined experience in online safety and community engagement
Timeline of Social Media Change (2015–2025):
- 2015: Rise of online misinformation
- 2016: “Fake news” dominates headlines
- 2017: TikTok reshapes social media
- 2018: AI deepfakes emerge online
- 2019: Increased online child safety concerns amid rise of AI-generated CSAM
- 2021: UK introduces Online Safety Act
- 2022: Twitter acquisition impacts moderation
- 2023: Bluesky, Threads launch; private platforms grow
- 2024: EU tightens moderation regulations
- 2025: Facebook ends fact-checking program
About StrawberrySocial: We are a global, multilingual team delivering social media moderation and community management in over 20 languages, working around the clock to keep online communities safe and engaged.
Visit us: strawberrysocial.com